' vinSUITE - Webinars/Videos

Webinars/Videos

Webinars & Videos

Webinar
RedChirp 2024 Webinar

SMS Secrets: Successful Strategies Backed by Wine Industry Data

Our focused discussion is divided into three sections: Inbound Essentials: Discover insights gleaned from analyzing tens of thousands of inbound conversations between real wineries and their customers, along with practical best practices uncovered by AI sentiment analysis. Bulk Messaging Mastery: Gain insights from extensive analysis of outbound text campaigns across multiple wineries, real campaign examples, segmentation tutorials, and how to use them to boost non-club sales. Navigating 2024 Challenges: Address emerging challenges and capitalize on opportunities with strategies you can implement this quarter to boost visits, reduce returns, and execute better club communications.

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Webinar
Avalara Webinar 2024

Ensuring Compliance in DTC Wine Shipping

Please join our joint webinar with our partner Avalara as they discuss helpful steps to stay compliant and organized. We’ll cover legally shipping wine direct to the consumer, the role of age verification, best practices to stay compliant, and a demo of vinSUITE’s integration with Avalara.

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Webinar
CartStack 2024 Webinar

Recover Lost Revenue with CartStack

Join Us to Discover: ✨ How to pinpoint the reasons behind lost website visitors and abandoned carts specific to your wine business. ✨ Why website and cart abandonment can be opportunities for growth rather than setbacks. ✨ Tried-and-tested strategies to reconnect with lost opportunities and convert them into loyal customers

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Training
Promotion Training 2023

Holiday Success Series: Promotions

Join us as we explore essential strategies, including setting up Tiered Discounts, optimizing Flat Rate Shipping, mastering the art of Flash Sales for events like Cyber Monday and Black Friday, and launching Targeted Email Campaigns with our new Add-to-Cart link feature.Discover proven methods to increase your holiday revenue, outshine competitors, engage customer

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Training
ECommerce Webiste Training

Holiday Success Series: eCommerce Website

Join us for an insightful session where we'll cover key aspects of enhancing your online presence. Learn how to create product sets and kits to boost sales, craft engaging gift guide pages, implement SEO best practices for improved visibility, and build effective landing pages. Whether you're a beginner or a seasoned pro, this webinar equips you with valuable skills to make the most of your website.

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Training
EOY REports Webinar

Holiday Success Series: Reports

Discover the practical advantages of wine allocations in our exclusive Allocation training webinar.
Highlights:
Join our End of Year Reports Webinar to gain critical insights into your business performance. We'll delve into essential reports, including Sales by Product, Sales by State, Sales Associate Analysis, and Club Membership Reports. Our expert presenters will guide you through data interpretation and show you how to make data-driven decisions to boost revenue and optimize your operations.
November 29th

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Training
Admin Training

vinSUITE TabletPOS Spring Training: Advanced Admin

Join us for our TabletPOS Advanced Admin training webinar, designed for Tasting Room Managers who want to learn techniques for managing their TabletPOS system. During this session, we'll cover key topics to help you optimize your system, including:
System Settings: Configuration options Adding a Sales Associate: Best practices for adding and assigning roles and permissions Products & Product Categories: Creating and managing products Tip Report: Generating a tip report for your sales associates

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Webinar
QuickBooks Webinar

Text Messaging 101: The Comprehensive SMS Strategy Guide for DTC Wineries

Are you struggling to reach your customers with traditional emails and phone calls? You’re not alone in this challenge, but other wineries have found a way to break through: text messaging! In this webinar, we'll explore the full range of text messaging as a new — and super effective — communication channel. Learn how other DTC teams are using texts to engage website visitors, communicate with members, update payment information, streamline reservations, grow their contact database, execute promotions, and more. Explore how integrations with vinSUITE, as well as reservation and email marketing platforms, can streamline your workload even further. This webinar will focus on practical, proven strategies so you can leave with a prioritized plan of how text messaging can enhance engagement where you need it most right away, and then grow into additional opportunities.

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Webinar
AI for Wineries Webinar

AI for Wineries: Practical Tools for Content Creation

Are you looking to step up your winery's content game? Join us for a webinar on AI for wineries, where we'll share practical tools for creating engaging content across various platforms. From social media posts to blogs, recipes, and wine notes, we'll provide tips and tricks for crafting compelling messaging that resonates with your audience. We'll also take a look at what's coming soon in the world of AI.

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Webinar
Data feed Watch Webinar

Mastering Product Feeds: Training Session with DatafeedWatch

This training session is designed to help you optimize your product data feed and improve your online business's performance. During the training, you will learn: Best practices for data streams like Google, WineSearch, and Vivino. Policies for selling alcohol online on product feeds Overview of the basic functionality of the DatafeedWatch platform.

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Webinar
Quick Books Webinar

3 Ways to Save Time in QuickBooks This Spring

It's 2023, shouldn't your accounting processes be getting easier by now? In this webinar learn how to save time in QuickBooks this Spring. See for yourself how you can lower stress, save time/money, and benefit with automated and reliably accurate data.

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Webinar
Outshinery + Data feed Watch Webinar

Outshinery + vinSUITE + DataFeedWatch

This live virtual event will feature three wine industry business leaders discussing how modern wineries can future-proof their sales platforms. Tips for preparing your website for the holiday season How wineries can drive more conversions with quality visual content Management tools to create and optimize feeds for several channels and marketplaces worldwide

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Webinar
Ship Compliant Holiday Webinar

Top 4 Tips for Optimizing Busy Season—When It’s Busy Season

In this webinar, Sovos ShipCompliant and vinSUITE will cover the top 4 tips for optimizing your direct-to-consumer wine marketing and sales this season. Topics will include: Holiday ecommerce best practices that increase order value Popular promotions that bump up sales Email marketing strategies that drive conversions How to ensure compliance checks enhance the customer experience

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Training
OND Series: Promotions

Holiday Promotions

In this webinar, we'll show you how to set up these popular promotions: Flat-rate shipping & exclusive offer promo codes to reward loyal customers Incentivize larger purchases with tiered quantity discounts Flash sale discounts on TabletPOS and DesktopPOS

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Training
OND Series: Websites

Get Your Website Holiday Ready

In this webinar, we'll show you how to prepare your website for the holidays: Creating Gift Sets, Holiday Product Pages and Landing Pages, and Updating Images to be Responsive.

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Webinar
OND Series: New Features

New Features for the New Year

In this webinar, we will walk you through all the latest features in vinSUITE that make 2023 even easier.

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Webinar
Roadmap July 2022

What's on the Horizon - vinSUITE Product Roadmap

Join our product team as they share the latest and greatest in vinSUITE, and TabletPOS! Recap product releases from the past few months Discover the most exciting features coming soon Live Q&A – a chance to ask our product team your roadmap questions

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Training
Tablet POS Training Webinar

TabletPOS Back to Basics Training

We are hosting a training webinar designed for new hires or anyone who wants a little refresher course! Our TabletPOS is user-friendly and very intuitive, but learning the basics is key. From a quick overview of all the home screen buttons to adding a new club member, we want to make sure your staff is ready for the summer season. Want our trainer to review anything specific in the training? Type a question in the registration form!

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Webinar
Pix webinar

Drive Traffic with Pix

For a long time, the best way to discover new wine was to visit wineries and have tastings. Now, post-pandemic, wine lovers are online, but how do they find new wines? Pix is a wine discovery platform that helps shoppers discover wines. When they find your wine, they click through and buy from your website. This traffic will drive sales, which is essential for your online success.
Join us next Tuesday for our webinar with Pix, presented by Joe Fattorini, known around the world as "Obi Wine Kenobi", the expert presenter on The Wine Show.

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Training
Your Guide to Tablet POS

Sleigh the Holidays: Your Guide to TabletPOS

For the first time, vinSUITE's OND series will include a TabletPOS training session! We know many of you have increased tasting room traffic and seasonal staff. This OND, not only will your website be holiday ready, so will your tasting room. Join us on October 27th as we walk you through setting up holiday event categories, quick discounts, and more!

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Training
Your Guide to Promotions - Sleigh the Holidays Series

Sleigh the Holidays: Your Guide to Promotions

The holidays are quickly approaching, and with the boost in 2020's OND sales, we anticipate 2021 to soar even higher! These last three months of the year are your opportunity to sleigh and impress your customers. Take the time now to build your promotions in vinSUITE. Once the season gets rolling, you'll be glad you made preparations ahead of time. Join us on October 6th for an in-depth walkthrough of how to build promo codes, flash sales, tiered discounts, and holiday gift sets.

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Webinar
Recovering Lost Sales Webinar with CartStack

Recovering Lost Sales: The Land, Sea & Air Approach

Let's face it... Cart abandonment is not only here to stay, but it's getting worse. And with the holidays rapidly approaching, most retailers are about to see a surge in not only website traffic but abandoned purchases too. While abandoned cart emails can almost always help you recover a significant portion of those lost shoppers, these campaigns are still only one small piece of the very large, very profitable "Shopper Recovery" puzzle.

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Webinar
vinSUITE Roadmap

vinSUITE Roadmap 2021

At vinSUITE, we pride ourselves on our collaboration with our clients. Our product managers spend time reviewing support tickets and working directly with clients to deliver requested features.
As we look to 2022, we want to continue to develop our product to fit your needs.Watch to see what we have been working on this year and what's soon to come, including Datafeed Watch, Avalara, CartStack SMS, Loyalty, RedChirp, and Split Tender & Gift Cards in TabletPOS!

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Webinar
Red Chirp 2021 Webinar

How To Text-Enable Your Winery Presented by RedChirp

vinSUITE has partnered with RedChirp, a messaging platform for wineries, to help you learn everything your winery needs to know about business texting in this one-hour educational session. Watch to learn how to avoid buying expensive hardware and the best ways to implement texting without making you and your team available 24/7, the legalities to watch out for when texting customers, and tips from wineries like Sokol Blosser, Hess Collection, Charles Krug, and others who have used texting to better connect with their customers

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Webinar
Astra 2021 Webinar

The Power of Content Presented by Astra Digital

Watch to learn:
The facts and figures on how 2020 and the pandemic transformed the digital marketing landscape
Social media’s growth as an Ecommerce powerhouse
How and why we saw content creation take the main stage and drive sales
When and how to push content through your social and email channels
Creativity’s ability to garner new customers for the wine industry
Continuing the content marketing momentum, even after the pandemic
We’ll touch on current digital marketing stats and sales across the wine industry, how to determine the value of a winery email, calculating the right digital marketing budget, and looking forward to 2022

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Webinar
Osano 2021 Webinar

Data Privacy 101 Presented by Osano

Privacy laws are frequently emerging in countries and states around the world. Those laws contain fines -- which can be steep -- for companies that don't comply. In this webinar, learn from Osano representatives about the current laws affecting your compliance requirements on cookie consent, data subject rights, and more, and what you can do to ensure you're treating customer data in accordance with the rules.

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Webinar
Outshinery 2021 Webinar

Wine Marketing in Real Life Presented by Outshinery

Join Laurie Millotte, founder of Outshinery, for a discussion on wine marketing for real life. Learn how to illustrate the usefulness of your product in a competitive and crowded market.
The conversation will cover ways to:
- Depict your wine as a part of daily life
- Think like other industries
- Understand how people make decisions
- Learn why SEO and sales are not sleazy
- Think about how people interact with your buying process

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Training
Allocation in vinSuite

Allocations in vinSUITE Walkthrough

Please join us for a quick demonstration of the allocations feature in vinSUITE. vinSUITE's allocation module allows you to give individuals their own allocation limits and set aside specific inventory for the allocation that can't be sold in the store.

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Webinar
New Shippers Webinar

Insights from the 2021 DtC Wine Shipping Report for Start-Ups and Newer Shippers

What can new wineries and those at the outset of building their DtC shipping businesses learn from the data? Join us for a look at key takeaways and insights, including: Surprising and not-so-surprising varietal trends How value-seeking consumers influenced not only which types of wines sold, but at what price points The strong performance of non-West Coast destination states and where newer sales opportunities might be arising E-commerce best practices to consider in light of the growth and importance of the DtC shipping channel

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Training
Community Demo

Welcome to vinSUITE Community

Join us for a walk-through of our new Community. We'll show how to look up your support cases, ask questions, search how-to articles and submit ideas.

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Webinar
Top Tips to Selling Wine

Top Tips to Selling More Wine in 2021

With so many challenges being thrown at tasting room managers these days; with limited capacities due to COVID-19 visitation guidelines, team members working remotely, and the unprecedented pressure to meet your aggressive sales quotas by winery owners, CellarPass + vinSUITE have partnered to host a 30-minute webinar that will share with you the top 10 tips to exceeding your sales goals in 2021.

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Webinar
Google Analytics + SMS

What's New: Enhanced Ecommerce + SMS

Watch to learn about Enhanced Ecommerce with a special guest speaker, Ryan Neergaard, from Astra Digital Marketing! We'll show you a first-hand look at the valuable information you'll gain with Enhanced Ecommerce, such as conversion rates for your products, the average number of products in a transaction, promo code applied discounts and the average order value.
Plus, we'll show you how to create a SMS campaign with our Mailchimp Integration and SimpleTexting. Text message campaigns receive higher open rates than emails and can help improve your marketing efforts.

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Training
End of Year Reporting 101

End of Year Reporting 101

I know we are all ready to say goodbye to 2020, but before we do, we need to close the books on the year. That means it is time for our most popular training webinar of the season - End of Year Reporting! Let us help you build those end of year summary reports so you can feel confident moving into 2021. Plus, you'll get the chance to ask any of your reporting questions at the end of the webinar. Join us to learn:
How to build sales summary reports by State, Sales Associate, and Order Type
Best practices and useful tips for Excel to make your life easier
Report Builder tools, like Report Types that will help keep your reports clean

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Training
Give Gift Club Webinar 2020

Give the Gift of Custom Club

This OND, drive more club memberships and reduce attrition by giving your club members the chance to choose their club wines. Don't let your club members fall off your radar during the holiday season. Engage them with a new club offering. What's best of all, custom club is a completely free feature inside vinSUITE.

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Training
Holiday Email Marketing Webinar 2020

Holiday Email Marketing - How to Segment Your Audience

Join our webinar to learn how to segment your customers for popular holiday email marketing campaigns. We'll show step-by-step how to build each list with our ListBuilder tool and Mailchimp's segmentation tool.
Big spenders list to offer them early access to new items, limited edition, or holiday sales.
Specific product purchasers list to recommend new or similar products.
Lapsed customers list to share special promotions and entice them to purchase again.
Unengaged customers list to try new subject lines.

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Training
Outshinery Holiday Webinar 2020

Top 5 Holiday Promotions

In this webinar, we'll show you how to set up these popular promotions:
Flat-rate shipping & exclusive offer promo codes to reward loyal customers
Flash sales for Cyber Week, 12 Days of December & Black Friday to drive website traffic
Incentivize larger purchases with tiered discounts
Create gift sets to help shoppers visualize gift ideas
Gain new customers with gift cards

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Webinar
Outshinery Holiday Webinar 2020

Maximize ecommerce and DTC this holiday season

Join us as our special guest host, Outshinery shares holiday shopping predictions.
• Shopping will be more personalized.
• Holiday orders linked to social media exposure will continue to rise.
• More time to research. People are already behind screens and will be looking for wine buying information.

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Webinar
Roadmap 2020

vinSUITE's Roadmap 2020

We've been busy this year working hard to build and deliver your top requested features and we are excited to share what's coming up!

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Training
Custom Club in Vinsuite

Custom Club in vinSUITE Demo

In this video, we will share a quick demonstration on how to set up a custom club, add members, and manage custom club orders within the vinSUITE admin panel.

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Webinar
Quick Books Webinar

vinSUITE's QuickBooks Integration with WGITS

WGits QuickBooks integration for vinSUITE is here! We are excited to partner with WineGlass Marketing to provide your winery with an easy-to-use QuickBooks integration solution. Watch our webinar for a live demonstration and Q&A.

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Webinar
Valutec Webinar

Online and Instore Gift and Loyalty

In this webinar, they will share how to set up and manage gift cards using Valutec.

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Webinar
Cart Stack Webinar

How to Future-Proof Your Abandoned Cart & Customer Recovery Campaigns

Join vinSUITE & CartStack as we dive into why it’s now more important than ever for your business to have a solid customer recovery strategy, and the future-proof tactics that you can use to maximize your sales now, and for years to come.

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Webinar
Vino Pro Webinar

How can you sell more wine with very little/no tasting room traffic?

Join for a webinar guest-hosted by our partner VinoPro. In this webinar you'll learn: How to sell more wine and grow your wine club using an untapped channel How to build better relationships with your customers How we seamlessly integrate with VinSuite - sales and uploads

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Training
TPOS New Features Webinar

New Features in vinSUITE's TabletPOS

In case you missed it, vinSUITE's TabletPOS recently added exciting new features! Learn about end of day reporting, tip customization, and EMV.

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Webinar
Astra Digital Webinar

Astra Digital Presents: DTC Digital Trends and Action Items for Wineries

Astra will discuss what’s working in the digital world of winery marketing, with a focus on tools you can start using today like reviews, Facebook, SEO, & SEM. They will also lay out the best practices for selling wine and engaging customers beyond COVID-19.

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Webinar
Tasting Room Closure

Tasting Room Closure Resources + Tawk.to

Want to add live chat to your website? Watch our on-demand video with Tawk.to, a leading free chat widget. Plus, we share tips for starting virutal tastings, cart recovery and staying connected with your customers.

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Webinar
DTC Report

DtC Wine Shipping Report Highlights

Join us for the 2020 direct-to-consumer wine shipping report guest-hosted by Alex Koral, senior regulatory counsel at Sovos ShipCompliant! We'll review the latest growth trends, changes in price per bottle shipped, regional demand and so much more.

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Training
New Year New Campaign

New Year New Campaign

Are you ready for the new year? Let's start off 2020 on the right foot by setting up your marketing campaigns now! Join us on Jan 15th for your helpful guide to marketing emails. We will show you how to run a birthday and big spender campaign using vinSUITE's ListBuilder and our new Mailchimp integration.

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Training
Master End of Year Reporting

Master End of Year Reporting

It's that time of year again - End of Year Reporting. Before we ring in the New Year, let's close the books on 2019 and get a head start to 2020. Join us Dec. 11th for your holiday help guide to reporting. We will show you how to create sales summary reports and best practices to keep your data clean

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Training
Prep Your Products for the Holidays

Prep Your Products for the Holidays

Make your to-do list and check it twice, the holidays are almost here! Join us Nov. 13th for your holiday help guide to products. We will show you how to create gift sets, gift guides, events and more.

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Webinar
Upgrade Your Holiday Marketing

Upgrade Your Holiday Marketing with Dazzling Visual Content

Upgrade your marketing this holiday season with dazzling visual content brought to you by Outshinery. They are the leading professional product photography and video content for the alcohol industry. Watch our video for tips and tricks on how to use visual content to boost engagement in emails and social media in OND.

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Training
Tis the season for promos

'Tis the Season for Promos

Is your website ready for Cyber Monday? We are here to help! Watch now to learn how to create flat rate shipping, tiered promos and best practices for our promo builder.

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Webinar
Roadmap webinar

vinSUITE Roadmap Webinar

What's next on the road map for vinSUITE? Watch our webinar to learn about upcoming developments to vinSUITE and our path towards compliance.

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Webinar
Top 5 Lessons Learned with CellarPass

5 Lessons Learned

Takeaways from WBM Tasting Room Survey & CellarPass 2019 Hospitality Report
vinSUITE co-hosted a webinar with Jonathan Elliman CTO of CellarPass to give you more insights into the industry.

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Training
Custom Club Best Practices

Custom Club Best Practices

Do you want to start a custom club or need help managing your existing custom club? Watch our webinar to learn best practices for running a custom club that drives sales.

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Webinar
vinSUITE + WineWare

vinSUITE + WineWare Integration

Learn about vinSUITE's new integration to WineWare POS. Get vinSUITE robust and feature rich wine club and eCommerce capabilities with WineWare's restaurant POS.

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Training
Custom Club Demo

Custom Club Walk-through Demo

Custom club is here! Watch our walk-through on-demand.

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Webinar
Everything About Websites

Everything About Websites

Are you looking to learn more about eCommerce websites? Watch our webinar for a discussion on responsive websites and ADA compliance. Plus, best practices for maintaining your eCommerce store.

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Webinar
Tablet POS Overview

Increase Engagement with TabletPOS

Spend more time with guests and less time on the screen with vinSUITE's TabletPOS. Watch our webinar hosted by Sales and Marketing Manager, Carrie-Anne Wood to discover the new features and best practices of vinSUITE's TabletPOS.

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Webinar
Mailchimp Connect

MailChimp Connect

Are you looking to understand Mailchimp's tags? Don't worry, we have got you covered. In this webinar, we review MailChimp's master list and bulk tagging features.

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Webinar
2019 Wine Shipping Report Webinar

2019 Wine Shipping Report Highlights

Alex Koral, regulatory counsel at ShipCompliant by Sovos, shared highlights from the 2018 Direct to Consumer Wine Shipping Report and how wineries can use the data to increase DTC sales in 2019.

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Webinar
Stage 14 Webinar - Boost Data Capture

Boosting Data Capture with STAGE14

Learn how to sell more wine year-round by doubling your mailing list throughout the high season. With vinSUITE's integration to STAGE14, you can BUILD YOUR LIST. STAGE14 helps you reach and reward potential customers, which translates into selling more wine. Engage everyone who steps into your tasting room and boost sales with better contacts and easy ways to follow up via text, email and mobile app.

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Webinar
Wine Glass Marketing Webinar - Club Next Level

Taking Your Club to the Next Level by WineGlass Marketing

This is a webinar hosted by guest speaker, Susan DeMatei of WineGlass Marketing. Susan has over 25 years of experience in winery consumer Direct Marketing, including Wine Club, database marketing, CRM, e-commerce, social media, events and general luxury wine marketing encompassing awareness, conversion and loyalty. Six years ago, Susan started WineGlass Marketing. Don’t miss this opportunity to learn from a seasoned professional about the strategic ways to take your wine club to the next level.

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